SnapBack Returns Takes on New Orleans for Super Bowl Week!
Wednesday kicked off with an invitation to the NFLPA Pitch Day, where we soaked up knowledge and inspiration. One highlight? The Women in Sports panel! It was so empowering to learn about investing in women’s sports and hear that 96% of the digital footprint is dominated by women—talk about girl power! We also connected with incredible female-owned businesses, including a fellow WAG behind REFFER, an app supporting significant others of professional athletes navigating new cities.
NFLPA Pitch Day was an incredible experience, bringing together athletes, entrepreneurs, and investors to showcase innovative businesses. The three highlighted companies—Tone, VRTL, and Cloaked—pitched their cutting-edge ideas, ranging from EEG-powered sleep technology to digital identity protection. The event featured an elite panel of judges, including Hall of Famer Tony Boselli and entrepreneur Marques Colston, who provided insightful feedback. In the end, VRTL took home the top prize for its groundbreaking approach to virtual fan engagement. It was inspiring to see how athletes and startups can collaborate to drive innovation! A goal for us next year, pitch SnapBack at the next NFLPA Pitch Day!
Friday was all about fashion and fun! I hit the runway for Lululemon in the OFF The Field Fashion Show, feeling fierce and fabulous. The charity fashion show supported two incredible organizations, The Robert Royal Foundation and Sideline Pass, both dedicated to empowering and educating our youth. Meanwhile, our SnapBack Street Team hit the streets, handing out trucker hats to anyone curious enough to learn about SnapBack Returns (and maybe download the app, too!). We plan to hit the streets in more cities, interested in joining the street team? We may be hiring soon in a city near you! Follow our instagram to be on the lookout!
Saturday was a blast as I helped host the National Football Wives Association Ladies Lounge (I proudly serve on the board!). The vibe was electric, with amazing vendors showcasing custom dresses, pressed gear, an IV bar, and so much more. It was lively, fun, and full of girl power!
Of course, before leaving NOLA, I made a pit stop at Café du Monde for their legendary beignets. Worth every powdered sugar mess!
New Orleans, you were magical. Until next time! 💖
